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Meet erad, the Non-Dilutive Funding Hub for Middle East Startups

  • Providing non-dilutive funding, erad solves the capital problem for online businesses without requiring equity or collateral.
  • Leveraging sales, marketing, and banking data, erad ensures quick funding offers within 48 hours, streamlining repayments via automated online transactions.
  • Founded by skilled individuals who recognized the funding gap for online businesses, erad offers a secure, Shariah-compliant financing alternative that aligns with Islamic principles, receiving praise for its efficiency from satisfied users and recently securing $2.4 million in Pre-Seed funding.


In the dynamic landscape of Middle Eastern startups, erad emerges as a game-changer, offering non-dilutive growth capital to online businesses. Co-founded by Salem Abu-Hammour, Youssef Said, and Faris Yaghmour, erad is making waves with its innovative approach to financing.

Key features:

  • Non-Dilutive Funding: Addressing the capital problem faced by online businesses, erad provides non-dilutive funding, eliminating the need for equity and collateral.
  • Data-Driven Process: By leveraging sales, marketing, and banking data, erad ensures a swift and informed underwriting process, delivering funding offers within 48 hours.
  • Automated Repayments: The platform streamlines repayments by processing online payments, offering a hassle-free and efficient financial solution for businesses.

Company background:

erad, founded in 2022 and headquartered in Riyadh, Saudi Arabia, comprises a passionate team of five individuals. With Salem Abu-Hammour's background in M&A and banking, Faris Yaghmour's experience in the financial services world, and Youssef Said's tech expertise, erad brings a unique blend of skills to the table.

Problem and solution:

The founders, driven by their challenges in a previous online business, recognized the funding gap for online businesses. erad steps in as the solution, providing payment processing and non-dilutive funding. The platform's ability to connect to various business systems enables a swift and efficient financing process.

Shariah-compliant and secure:

Beyond financial benefits, erad stands out as a Shariah-compliant financing option, aligning with Islamic principles. The platform prioritizes data security, employing end-to-end encryption to handle sensitive business information.

User testimonials:

Founders across the Middle East express satisfaction with erad's services. From ExtraJoy's 35% growth in six months to The Co-Working Spaces praising the streamlined approach, testimonials highlight the platform's efficiency and effectiveness.

Funding success:

In a testament to its promising model, erad recently secured $2.4 million in a Pre-Seed funding round from investors like Khwarizmi Ventures. This achievement underscores the trust investors place in erad's vision and its potential impact on the startup ecosystem.


As erad continues to redefine funding norms in the Middle East, it emerges not just as a financial platform but as a catalyst for growth. With its commitment to transparency, fast approvals, and flexible repayments, erad positions itself as an invaluable partner for startups seeking sustainable and scalable financial solutions.

Are you working on an innovative product? We would love to hear your story. Share it with us at [email protected]

Edited by Shruti Thapa