- Startup Claim secures $4 million in a seed funding round led by Sequoia Capital.
- Claim blends rewards, shopping, and social networking, transforming consumer rewards into a social experience.
- Funding will be used for team expansion, testing in Boston, and national expansion for Claim's unique platform.
Claim, a startup blending rewards, shopping, and social networking, has secured $4 million in a seed funding round led by Sequoia Capital. The platform allows users to earn cash back, exchange rewards, and redeem them with friends.
Founded in 2021 by Sam Obletz and Tap Stephenson, Claim focuses on real-world value and communal experiences, aiming to revolutionize consumer rewards into a multiplayer game. Claim facilitates users to have new experiences together while saving money and enables marketers to reach customers effectively by offering tips through friends.
The funding will be used for hiring and expanding Claim's team, testing in Boston, which has over 10,000 users, and future national expansion.
Transforming consumer rewards: Claim's approach to marketing and customer acquisition
Claim's unique approach focuses on facilitating real experiences with brands through rewards, turning the consumer rewards landscape into a social and interactive space. Brands can benefit from reaching new customers through the Claim platform, where rewards are shared among friends, providing an alternative to traditional advertising channels.
With Fortune 500 companies like PepsiCo and local restaurants already on board, Claim aims to enhance its impact on marketing effectiveness and user engagement, fostering authentic connections between consumers and brands.
Edited by Shruti Thapa