Strokes by Namrata Mehta raises Rs 3.3 Cr funding

Strokes by Namrata Mehta, an Indian lifestyle brand specialising in bags and accessories, has raised Rs 3.3 crore from actor and investor Shriyam Bhagnani.
The investment is also associated with the Deepak Bhagnani Family Office. The company did not disclose its valuation or specific financial targets linked to the funding.
Founded in 2020 by Namrata Mehta, Strokes sells handbags, totes, work bags and sling bags through its official website, online marketplaces and offline retail outlets.
The brand follows a cruelty-free approach and contributes a portion of its website sales towards feeding stray animals and providing them with medical care.
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The fresh capital will go towards strengthening business operations, expanding distribution channels and increasing the brand's presence across India.
Deepak Bhagnani highlighted the brand's product portfolio and its potential to expand its market presence.
The company has not provided a detailed breakdown of how the capital will be allocated across operations, distribution and product development.
Its next phase will focus on improving operational capacity, widening distribution and building on its existing presence across digital marketplaces and physical retail outlets.
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