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Microsoft Renames Bing Chat to Copilot, Expands Enterprise Features

  • Microsoft rebrands Bing Chat to Copilot for a unified consumer and corporate experience.
  • Copilot in Bing introduces commercial data protection for user privacy in enterprise settings.
  • Copilot is now available across Windows,, and Bing, expanding accessibility and licensing options.

Microsoft announces the rebranding of Bing Chat to Copilot on both consumer and corporate fronts. The premium version, previously Bing Chat Enterprise, aligns with this change, emphasizing a unified Copilot experience. This strategic shift aims to create a cohesive brand identity across consumer and commercial offerings.

Enhanced commercial data protection for corporate users

Starting December 1, Copilot in Bing will provide "commercial data protection" for users signing in with a Microsoft Entra ID. This ensures that data won't be saved or utilized for AI model training, maintaining user privacy. The move signifies Microsoft's commitment to secure, privacy-centric solutions for enterprise customers.

Copilot's accessibility and licensing expansion

Copilot is now available in Windows,, and Bing, accessible through various Microsoft enterprise subscription plans at no extra cost. Users with Microsoft 365 E, E5, Business Premium, and Business Standard subscriptions will enjoy Copilot features.

For broader access, Copilot will be included in Microsoft 365 F3 starting December 1, with an à la carte option priced at $5 per month for other customers.

Microsoft's Copilot rebranding and expanded features underscore its commitment to delivering a seamless and privacy-conscious AI-powered experience across its suite of products.

Edited by Shruti Thapa