Kitchen Secret Raises Rs 1.14 Crore Seed Round Led by BeyondSeed
Kitchen Secret has raised Rs 1.14 crore in its first external funding round, led by BeyondSeed with participation from angel investors.
The company will use the capital for marketing, inventory, wider quick-commerce distribution and scaling its business-to-business operations.
What Kitchen Secret does
Kitchen Secret makes preservative-free ready-to-eat and ready-to-cook sauces. It was founded by mother-son duo Renuka Kedia and Manav Kedia.
The brand was established in 2016 and later discontinued because of challenges in marketing and distribution. Manav Kedia relaunched it in 2023 with updated branding, an expanded product range, and recipes developed in-house.
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The range now includes sauces inspired by Italian, Mexican and Korean cuisines. The company runs its own manufacturing facility with a production capacity of approximately 500 kg per day.
It sells through its website, Blinkit, Zepto and Amazon, and supplies the hotel, restaurant and catering sector.
It also offers white-label and private-label manufacturing to other brands. The company says it has sold more than one lakh jars and is present across over 500 Blinkit dark stores.
The investor
BeyondSeed operates through a SEBI-approved Category I Alternative Investment Fund in India and a US dollar-denominated Category I fund in GIFT City.
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