- Streamloots is a platform that enables live streamers to create custom, interactive content for their audiences.
- The platform allows viewers to participate in real-time and influence the streaming experience.
- Through a more immersive and interactive experience, Streamloots also increases viewer engagement, loyalty, and retention, ultimately helping streamers build stronger communities and grow their presence online.
With a ground-breaking platform that empowers streamers to create and engage with custom-interactive content, Streamloots is boosting viewer engagement and monetizing opportunities.
The platform creates a world where the boundaries between streamer and viewer are blurred, with a more immersive and rewarding experience.
Blurring the Lines Between Streaming and Viewing
Streamloots (formerly known as Duely) is a US-based company that has developed a social platform designed to facilitate streamers and viewers to interact in real-time.
Founded by Alberto Martínez Guerrero, the company is dedicated to revolutionizing the streaming industry.
"“We created a new revenue stream for live streamers based on real-time interactions with their audience, and that model has proved increasingly valuable to both creators and their fans,” Streamloots CEO Alberto Martínez Guerrero said in a statement.
The platform offers a product where the streamers can create and sell custom interactive content, such as emotes, sounds, or even chat commands.
This makes it easier for streamers to engage with their viewers and create an interactive and engaging streaming experience.
“Creative Investment Club, and its participating content creators, align perfectly with our vision to help build careers out of livestreaming, especially those who have yet to reach their full potential.” Martínez remarks.
Providing a Source of Sustainable Income through Monetization
Monetization of content becomes way more simplified with Streamloots, with no compromise on the quality of the streams.
Streamers can design and sell custom content directly to the viewership, and generate a new revenue source, which is enabled through the platform's user-friendly interface.
“Viewers were willing to pay for content and a deeper connection with the streamer,” Martínez Guerrero said. “The creator offers interactions. They set the price for the interactions, based on our recommendations.”
Besides the obvious monetary benefit for the streamers, the platform also provides the viewers with a sense of ownership and investment in their streaming experience.
With Streamloots, streamers are empowered to do what they enjoy the most – creating engaging content that can be monetized.
Community Enhancement and Community Enrichment
Streamloots aims to create memorable experiences for their viewers, where passive viewers are transformed into dedicated fans.
The loyalty of a fan is, hence, earned and rewarding for a streamer, as it is easily translated into revenue.
The company also fosters a sense of camaraderie among the streamers and viewers, by building connections across the platform.
This is apparent through their official announcement of the launch of a mental health support initiative aimed at content creators.
This initiative was created to offer assistance to streamers struggling with mental health issues – emotional stress, depression, and anxiety – and are provided with access to a mental health kit.
Fortunes, Finance, and Future
After securing significant funding to fuel its growth, the start-up has successfully raised a total of $7.2 million with $5.6 million from Bessemer Venture Partners.
Currently used by 50,000 creators in 20 countries, creators seem to find an average 500% increase in incomes.
The company has also acquired sales of roughly $3.5 million in the former half of the financial year 2020-'21.
While the platform constantly strives to expand its features and accessibility, it is likely to have a deep impact on the streaming and gaming landscape, providing new opportunities for streamers to connect with their audiences and build successful careers.
Edited By Annette George
