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Funding·Blockchain

Ego Launches with $800K Pre-Seed to Tokenize the Internet’s Social Layer

Harshajit Sarmah
Harshajit Sarmah·Jun 4, 2025·1 min read
Ego protocol launches on Solana to tokenize online profiles with pre-seed funding from Solana and dYdX founders

Ego, a new protocol aiming to “financialize” digital identities, has officially launched its platform, allowing anyone to mint and trade tokens tied to online profiles.

The Solana-based project announced it has secured $800,000 in pre-seed funding from an impressive roster of industry leaders, including Josh Lessin (Slow Ventures), Raj Gokal (Solana), Antonio Juliano (dYdX), and Evgeny Gaevoy (Wintermute), among others.

Source: @egodottech

The core thesis behind Ego is simple but radical: most people today spend the majority of their lives online, yet there’s no way to turn one’s digital identity into a financial asset. Ego wants to change that by letting users launch tokens representing any X (formerly Twitter) profile, even before the profile owner is directly involved.

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Using a community-powered fair launch model, anyone can initiate a 4-hour presale for a profile’s token. A quarter of the total supply is sold during the presale, with the same entry price for all participants. The raised SOL, paired with another 25% of the supply, seeds a trading pool. Profile owners who claim their token receive 5% of the supply and a share of future trading fees.

Ego envisions a future where memecoins evolve into fully-fledged digital assets backed by reputation, community, and real-world metrics. It plans to build out financial tools for creators, ranging from airdrops and buybacks to value-sharing mechanisms with fans.


Edited by Harshajit Sarmah

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